How good are you at listening? Really listening?
And what if we separate you the person from the company/body/organisation you work for? Is your company hearing what its customers are saying?
So you’ve got a corporate website, a PR company on a monthly retainer and a marketing team.
If you’re lucky, you might also have a search agency making sure Google knows how to find you.
You might also have a media buying agency, a PPC agency, an advertising agency and a creative or design agency on the books too.
Surely then social media would be covered by that phalanx of experts? (more…)
